Google tests healthcare ads in AI Mode

Google added Ads help for the Invalid Activity Credit Report. Advertisers should now systematically review credits and invalid traffic.

SEO forums heated up over the weekend because of the Google May 2026 core update. The daily recap shows which ranking signals webmasters are watching now.

Search Engine Roundtable bundles Google volatility values into one aggregator score. The new chart plus backend update makes update monitoring easier for SEO teams.

Matt McGee recalls the Wild West era of SEO—and weighs whether AI will end the industry. Panda, Penguin, and early black-hat tactics in retrospect.

A new branded search setting is appearing in AI Max. Advertisers could finally separate brand and non-brand traffic more cleanly—if Google rolls the feature out widely.

Search Engine Land rounds up fresh SEO, PPC and marketing jobs. See which role profiles and skills employers want right now.

Marketing AI budget is there; maturity often is not. McKinsey lists six capabilities for real value – Optimove delivers the positionless approach for AI 2.0.

AI agents need more than text—they need schema. This guide explains why structured data links SEO and GEO and how NLWeb builds on it.

AI can speed up SEO tasks but fails without account context. A client brain stores brand knowledge and decisions in structure so briefs, audits, and copy stay consistent.