Google Ads: New previews for assets and URLs

Google has updated its canonical documentation and confirms the self-referential canonical on the target page. For technical SEO, this is a clear signal for clean indexing control.

ChatGPT ads dominate the conversation, but the real shift is in agentic commerce. Brands that optimize product data and structured feeds win in AI purchase decisions.

Google is not yet rolling out the Collected Info action broadly—but first screenshots reveal the planned interface. Local SEO managers should prepare now.

Google is expanding Search Console with social and video reports. Instagram, TikTok, X, and YouTube can now be measured directly in organic search. An important step for cross-channel SEO reporting.

Franchises must balance brand consistency and local relevance in Google Ads. This guide covers structure, keywords, geo-targeting, and budget levers for measurable ROI.

Gemini Intelligence turns Android into a search layer — agents visit sites instead of users. What WebMCP, UCP, and Lighthouse Agentic Browsing mean for SEO and GEO.

Google has officially named the wait time for canonicalization fixes: up to two weeks. Adjusting too early often makes indexation problems worse. This is how SEO teams should respond.

AI can discover, compare, and buy products. Google's UCP changes the path from search to sale. This guide shows how SEO teams prepare Merchant Center, structured data, and feeds for agentic commerce.

ChatGPT Atlas disappears less than a year after launch. OpenAI consolidates AI browsing in the desktop app—and once again changes how users discover brands and information.