Das eigene SEO KI LLM bauen
What if the SEO stack does not only use tools, but a model of its own that understands how search and optimisation work in that setup? Dominik Wojcik shows why a dedicated SEO AI LLM can be more than another chatbot. The session stays close to practice: the idea, the value, and what the title really means. No ready-made recipe from a drawer, but orientation for anyone who wants to build something like this.
Dominik Wojcik
AI und SEO Experte
Dominik Wojcik is a consultant for AI and online marketing, keynote speaker and book author based in Berlin. His roots are in programming with Perl, PHP, Shell and Progress; he has worked professionally in SEO since 2006. More than 20 years of industry experience connect technical craft with advice on tailored AI solutions, including through evnxt. He was involved in building the SEO team at Zalando and later served as Director Digital PR Germany at Kaizen. As co-author he published Technical SEO with O’Reilly in 2015 and Das große Online Marketing Praxisbuch in 2011. Today he connects SEO, digital PR and scalable AI workflows, including his own benchmarks on how well language models solve real SEO tasks. As a speaker he appears at SMX, SES, OmCap, SEO-Day and SEOkomm. At SEO-Day 2026 he shows how to build a dedicated SEO AI LLM.