Backlinks in Zeiten von AI
Are backlinks dead in the age of AI – or are they once again the lever many underestimate? Patrick Tomforde looks at offpage and links under the new conditions. The session makes it tempting to treat link building not as a relic, but as part of visibility in Google and AI answers. The slot is for anyone who wants to know what still counts about backlinks in 2026.
Patrick Tomforde
Geschäftsführer, Performanceliebe
Patrick Tomforde is managing director of performanceLiebe, a link building and offpage SEO agency active since 2009. He is regarded as one of the most recognised link building experts in the German-speaking world and is responsible for offpage strategies focused on links, visibility and GEO. More than 15 years of professional link building, projects in over 50 countries and an agency portfolio of more than 250,000 websites shape his background. Specialist interviews have appeared on in-seo.de, fintechberlin.de and anzeiger-verlag.de among others. performanceLiebe runs advanced outreach and link strategies; Tomforde connects classic offpage with visibility in AI answers. As a speaker and workshop lead he shares advanced link building strategies, including the advanced workshop on the day before SEO-Day. In 2026 he talks about backlinks in the age of AI.